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Writer's pictureKerry Borg

Limited Edition Privilege


Limited Edition Privilege


Unfortunately, we have turned into people who waste the advantages of the multi-faceted development of technology in a consumption frenzy and give up everything they can easily reach. This is such a spiritual emptiness that no one has time to really listen or understand anyone. A similar situation exists in fashion-oriented fields. Using the spirit of time creatively when exposed to similar options in the world of mass production; revealing the effect of time with unique products; It is not easy to tell a story with innovative and creative products. Revealing limited edition, not mass production; designing life with your own unique style; Developing your creative side with education, experience and courage, in short, choosing the most difficult one is also a reflection of a fighting spirit. Because original fashion designs are not only a distinguishing feature of concrete products, but also an understanding that reveals the effort of those who design and those who prefer to use a limited number of products to exist as themselves in the changing global life conditions.


Global Earnings System

To reject the profit-oriented fashion approach imposed by the global economy and market conditions; choosing aesthetics, creativity; bringing science and technology together with quality; It is really not easy to embody symbolic values and to be a side for sustainable and transformable life. Because designing products in the fashion world is not a simple process that can only be explained by the presence of creativity. You design not only a garment, but also a future that affects time and lifestyle. Therefore, all these points should be taken into account in the fashion design process. It is a process work for designers who develop their philosophical and visual aspects to come up with unique designs that can compete in global markets, as well as creativity requires extensive research and the ability to direct research.


Opportunities and Risks

The fashion designer also has to be nourished by the traditional culture and the healing aspect of nature for original designs. In order to foresee the place of contemporary designs in the world market, he must have the knowledge and experience of all-time fashion. As I mentioned at the beginning of the article, limited production, that is, the conditions for designing and marketing a limited number of products, is not easy in mass production conditions focused on financial gain. Focusing on the implementation of the brand strategy by correctly analyzing the opportunities and risks of designing a limited number of products, and strengthening this are also the conditions for the personalized restructuring of fashion. It is not the use of automatic machines to produce clothes, but the use of preference for handmade clothes that fit special sizes.


Why Limited Edition?

So, why did limited and personalized designs attract so much attention despite all these difficulties? Isn't it actually a big risk to exist in the global fashion market, especially the designs that make the person feel unique and special with the product they designed like me? The answer to this question will of course differ over many categories such as the individual's culture, value judgments and experiences. But it is clear that it is a matter of preference. The marketing of the same products to the global world in fashion in the form of simultaneous parties and mass production reveals a reality far from aesthetics, creativity and productivity in my opinion. I think that being compelled to choose among similar choices offered by the global market hurts our creative and passionate side. That's why I chose the way of personal design, both to tell about the storms in my soul and to heal, and to touch those in similar situations with the healing power of nature. This decision is like a source of healing that makes not only those people but also me feel special and valuable…


Custom Designs

We all see that the uncontrolled increase in consumption has become a global threat and our lives cannot be unaffected. Consuming as much as producing more than needed has caused the resulting product to become worthless. For this reason, it is vital for fashion to stand on the side that contributes to sustainable life. Personal conscious designs, that is, the personalization of the designed is really important. In this way, the value perceptions of the product purchased by the person increase, the service life of the purchased product is extended, more than what is needed is not reached, emotional satisfaction increases, and the brand value and prestige increase because the most valuable product is handcrafted.

Limited Edition

That's why in recent years, the popularity of limited-edition products with special designs has increased a lot. They are carefully designed from high quality materials; The fact that more time and effort is spent compared to mass production and that it is unique also increases the brand value of the product in the eyes of the consumer. In addition, the personalization of the product also gives the owner the opportunity to reflect their own unique style. Like the fashion designers who reveal special designs, users also feel special and privileged.


Advocate Healthy Living

In addition to all these, I would like to emphasize the starting point of limited production. The reason why personalized production, which stands against the destruction caused by the global market, with the emphasis on less production, less waste and less environmental impact, has become so popular.


Threats and concerns about sustainable living are also effective. Consumers also take care of the products produced in limited numbers, which means less production and less waste, as they contribute to their sustainability goals. While the health of the world has deteriorated in a way that threatens the life of each of us, it seems unlikely that the global actors of the fashion world will ignore it.


With my deepest love and respect…

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